Brand Yourself Authentic
by Clara Rufai
From time to time, I do an exercise where I slip on my ‘Sage Cape’, then I sit back and observe the world from my ‘Wisdom Window’.
I did that this week while dwelling on the word ‘AUTHENTICITY’ and I observed an ugly pattern.
I observed that human beings are constantly imitating each other and social media doesn’t help much these days!
When we imitate others, we render ourselves a cheap imitation of ourselves. What can we do to express our true selves, and what are the benefits of doing so?
LISTEN to the AUDIO below to find out more and Feel free to share your thoughts!
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